M Missoni also turns to Schmid

The youthful brand of the Italian fashion house chose our company's materials for a series of bright and colourful women's handbags and clutches

Once again, the materials of Schmid were chosen by one of the most famous and popular brands in the world. We’re talking about M Missoni, the youthful brand of the prestigious maison founded more than 60 years ago by Ottavio Missoni and his wife Rosita Jelmini, which chose Schmid materials for a series of feminine handbags and clutches for the spring-summer 2016 collection.

Schmid thus confirms its role as one of the main and most reliable suppliers of materials to the fashion industry. The excellent quality of our products, together with meticulous attention to details and the originality of the shapes and colours we offer allow our company to stand out from the competition.

Spring style

The material used for these colourful and cheerful accessories is a PVC-based article with Circus print. The visual leitmotif of this sophisticated and elegant material is represented by an essential and eye-catching wave decoration, in different hues, replicated on all bags.

The colour palette of these articles is varied and bright, as is fitting for a spring collection. Reds and oranges prevail, but the different shades of blue and green are not lacking. Colour combinations, in line with the one-of-a-kind style M Missoni has accustomed us, are evocative, sometimes surprising. Always pleasing and able to arouse curiosity and interest.

Schmid is proud to be at the side of M Missoni, with which it shares founding values and a corporate philosophy: craftmanship, quality and authenticity combined in a natural fashion with innovation, immagination and creativity.