Gianvito Rossi chooses Schmid’s exclusive client service

The fashion brand has chosen our company to develop materials to manufacture two lines of footwear

To make these shoes – sophisticated and slender décolletés – Schmid’s client service created a special PVC with a zebra and leopard design print. The material was created exclusively for the client. Once again an important Italian brand appreciates and enhances through its creativity the high quality of the products and the customised service Schmid offers to its clients.

A young yet established brand

«The collaboration with Gianvito Rossi satisfies us entirely,” notes Federica Donzella, Schmid’s Key Account manager who supervised the project. “We fully share the corporate values and vision of this young, yet already established Italian brand, that harmoniously blends tradition and innovation, as well as craftsmanship and international entrepreneurship.”

Founded in 2005, the fashion brand opened its first directly-operated store in 2008 in Palazzo Bagatti Valsecchi, in the centre of Milan’s fashion district, and rapidly conquered the front windows of important international multibrand and department stores.

Tradition and innovation

The care shown in choosing the materials, the design and the attention to details are centrepiece in Gianvito Rossi’s creative and manufacturing process, in which functionality is never sacrificed to aesthetics.

Tradition and innovation march together, representing the key of the brand’s success. Especially abroad (the company exports 90% of its collections), where the appeal of Italian made products remains strong.

Schmid is proud to have developed a special PVC for these unique shoes, that can be admired in the front windows of the brand’s own stores in Milan, Paris, Hong Kong and Osaka as well as in more than 200 multibrand points of sale worldwide.